Wednesday 2 November 2011

Timings of soap opera trailers

I have been watching television recently to try and find the timings for different soap trailers. I have watched a variety of channels to catch the trailers and have found three good examples.

Saturday- After Doctor Who BBC1 8pm- Trailer for Eastenders
  • This trailer has been placed here to target a younger audience and to entice a family audience to the soap.
Saturday- After News BBC1 10PM- Trailers for Eastenders
  • This trailer would have been placed here to target a higher demographic group, the different groups that they are aiming for is obvious, the audiences between shows such as Doctor Who and The News are very different so they are tar getting a larger range of people.

Saturday- In between Inbetweeners Countdown on E4- 10.45- Trailer for Hollyoaks
  • The Inbetweeners bring in a young audience, the age group that usually view the show is between 16-20. The trailer has been placed here to get people that wouldn't usually watch soap operas become interested in soaps such as Hollyoaks.

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